In today’s digital age, building an online presence is essential for businesses to succeed. However, a website alone is not enough to capture the attention of potential customers. You need a landing page that converts visitors into leads or customers. A landing page is a standalone web page designed for a specific purpose, such as generating leads or promoting a product.
Creating a landing page from scratch can be time-consuming and challenging, especially if you have no coding or design experience. That’s where landing page builders come in handy. Landing page builders are online tools that allow you to create stunning, high-converting landing pages without any technical knowledge.
The Market is flooded with landing page builders, both free and paid, making it challenging to choose the right one. In this article, we’ve compiled a list of the 15 best landing page builders, taking into account their features, pricing, ease of use, and customer support. Whether you’re a small business owner or a marketing professional, you’ll find a landing page builder that suits your needs and budget.
Before we dive into the list of the best landing page builders, let’s briefly discuss the benefits of using one. Firstly, landing page builders offer a user-friendly interface that allows you to create and customize landing pages quickly and easily. Secondly, they provide a range of templates and pre-built elements that you can use to create a professional-looking landing page without hiring a designer or developer.
Thirdly, landing page builders offer features such as A/B testing, analytics, and integrations with other marketing tools that help you optimize your landing page’s performance. Finally, landing page builders offer responsive design, meaning your landing page will look great on any device, including Smartphones and tablets.
In this article, we’ll take a closer look at the best landing page builders, comparing their features, pricing, and benefits. We’ve included both free and paid options, so you can choose the one that best fits your budget and requirements. Many people who do not have the knowledge hire a Digital Marketing Company to get the best results. Let’s get started and find the perfect landing page builder for your business.
Table of Contents
- Leadpages
- Landingi
- Unbounce
- Elementor
- Instapage
- GetResponse
- OptimizePress
- Systeme.io
- Thrive Optimize
- ClickFunnels
- ConvertKit
- Sendinblue
- Lander
- ActiveCampaign
- Moosend
- Why LeadPages is my first choice
- Final Thoughts
- FAQs
- What is a Landing Page Builder?
- What is the easiest Landing Page Builder?
- Do Landing Pages Improve SEO?
- How do I choose a landing page builder?
- What is The Most Expensive Landing Page Builder?
- What is The Best Landing Page Builder for WordPress?
Leadpages
Leadpages is a popular landing page builder that offers a simple drag-and-drop interface, making it easy for anyone to create a high-converting landing page. The company was founded in 2012 and has since helped over 40,000 businesses generate leads and sales through its platform. Leadpages is known for its user-friendly interface, fast load times, and wide range of customizable templates.
Features of Leadpages
Leadpages offers a range of features that make it easy to create high-converting landing pages. Some of its key features include:
- Drag-and-drop editor: Leadpages’ drag-and-drop editor allows you to create a landing page quickly and easily. You can add text, images, videos, and other elements to your page, and customize them to match your brand.
- Customizable templates: Leadpages offers a range of customizable templates that you can use as a starting point for your landing page. You can choose from over 200 templates, including those designed for lead generation, sales, webinars, and more.
- A/B testing: Leadpages allows you to test different versions of your landing page to see which one performs better. You can test different headlines, images, copy, and other elements to optimize your conversion rates.
- Integrations: Leadpages integrates with a range of marketing tools, including email marketing software, CRM systems, and analytics platforms. This allows you to easily connect your landing page with your marketing stack and track your leads and sales.
- Mobile responsive: Leadpages’ landing pages are mobile responsive, meaning they look great on any device, including Smartphone’s and tablets.
Leadpages Pros & Cons
Like any landing page builder, Leadpages has its pros and cons. Some of the main advantages of Leadpages include:
Pros:
- User-friendly interface: Leadpages’ drag-and-drop editor is easy to use, even if you have no coding or design experience.
- Customizable templates: Leadpages offers a range of customizable templates that you can use to create a professional-looking landing page quickly.
- A/B testing: Leadpages’ A/B testing feature allows you to optimize your landing page’s performance by testing different elements.
- Integrations: Leadpages integrates with a range of marketing tools, allowing you to connect your landing page with your existing marketing stack.
Cons:
- Limited customization: While Leadpages’ templates are customizable, there are limits to how much you can change the design and layout of your landing page.
- Limited features: Leadpages offers a range of features, but it may not have all the advanced features that some businesses require.
Leadpages Pricing
Leadpages offers three pricing plans: Standard, Pro, and Advanced.
The Standard plan starts at $37 per month (billed annually) and includes access to all of Leadpages’ core features, including landing pages, pop-ups, and alert bars.
The Pro plan starts at $79 per month (billed annually) and includes additional features such as A/B testing, email trigger links, and online sales and payments.
The Advanced plan starts at $321 per month (billed annually) and includes advanced features such as sub-accounts, advanced integrations, and 1-on-1 quick start calls. All plans come with a 14-day free trial.
Landingi
Landingi is a cloud-based landing page builder that aims to help businesses of all sizes design and launch
professional landing pages with ease. It comes with an easy-to-use drag-and-drop interface, allowing
users to customize their landing pages as per their business needs, without requiring any technical
knowledge. Landingi is known for offering high-quality features at affordable pricing plans, making it a
popular choice among businesses of all sizes.
Features of Landingi:
- Easy-to-use drag-and-drop interface
- Pre-designed landing page templates
- A/B testing
- Integrations with various email marketing tools
- Pop-up creation
- Lead capture forms
- Built-in image editor
- Google Analytics integration
Landingi Pros & Cons:
Pros:
- Affordable pricing plans
- Easy-to-use interface
- A/B testing feature for optimization
- Integration with popular email marketing tools
- Built-in image editor
Cons:
- Limited customization options for pre-designed templates
- No free plan is available
Landingi Pricing:
Landingi offers three pricing plans to choose from – Core, Create and Automate.
The Core plan is priced at $29 per month, the Create plan is priced at $55 per month, and the Automate plan is priced at $79 per month.
Additionally, they also offer a 14-day free trial for users to test out the platform before committing to a paid plan.
Unbounce
Unbounce is a popular landing page builder that is designed to help businesses of all sizes create high-converting landing pages without requiring any technical skills. With Unbounce, users can choose from over 100 pre-designed templates or build their landing pages from scratch with the easy-to-use drag-and-drop builder. Unbounce also offers a variety of integrations and optimization tools, making it a comprehensive landing page solution for businesses.
Features of Unbounce:
- Drag and drop landing page builder
- 100+ pre-designed templates
- A/B testing
- Dynamic text replacement
- Pop-up and sticky bar creation
- Integration with popular marketing tools
- Built-in conversion optimization tools
- Google Analytics integration
Unbounce Pros & Cons:
Pros:
- Easy-to-use interface with drag-and-drop builder
- A comprehensive set of optimization tools
- Dynamic text replacement for personalization
- Wide range of integrations with marketing tools
- A/B testing for optimization
Cons:
- Relatively expensive pricing plans
- Limited customization options for pre-designed templates
Unbounce Pricing:
Unbounce offers three pricing plans to choose from – Launch, Optimize, and Accelerate. The Launch plan is priced at $80 per month, the Optimize plan is priced at $120 per month, and the Accelerate plan is priced at $200 per month. They also offer a 14-day free trial for users to test out the platform before committing to a paid plan. Additionally, Unbounce offers a custom pricing plan for users who require more landing pages, visitors, and advanced features.
Elementor
Elementor is a popular landing page builder that is designed to help users build professional-looking websites and landing pages with ease. With Elementor, users can take advantage of the intuitive drag-and-drop interface to create custom landing pages without the need for coding or design skills. The platform offers a wide range of pre-designed templates and widgets, making it an ideal solution for businesses of all sizes.
Features of Elementor:
- Intuitive drag-and-drop interface
- Pre-designed templates and widgets
- Responsive design capabilities
- Live preview mode
- Mobile editing options
- WooCommerce integration
- Third-party add-ons and extensions
Elementor Pros & Cons:
Pros:
- Easy-to-use interface with drag-and-drop builder
- A comprehensive set of widgets and pre-designed templates
- Mobile editing options for responsive design
- Live preview mode for real-time editing
- Third-party add-ons and extensions for additional functionality
Cons:
- Limited customization options for pre-designed templates
- Some users have reported slower page load times
Elementor Pricing:
Elementor offers a free version of its platform, as well as three pricing plans – Personal, Plus, and Expert. The Personal plan is priced at $49 per year, the Plus plan is priced at $99 per year, and the Expert plan is priced at $199 per year. Each plan includes access to additional widgets and templates, as well as customer support. Elementor also offers a 30-day money-back guarantee for users who are not satisfied with the platform.
Instapage
Instapage is a popular landing page builder that offers a wide range of features to help you create high-converting landing pages. With Instapage, you can create landing pages that are tailored to your specific marketing goals, whether you want to generate leads, sell products, or promote an event.
One of the standout features of Instapage is its drag-and-drop editor, which makes it easy to create landing pages even if you have no coding experience. Instapage also offers a library of customizable templates that you can use as a starting point for your landing pages.
Instapage integrates with a wide range of third-party tools, including popular email marketing services, CRMs, and analytics platforms. This makes it easy to connect your landing pages to the rest of your marketing stack and get a complete view of your campaign performance.
Features of Instapage
- Drag-and-drop landing page editor
- Customizable landing page templates
- A/B testing and analytics
- Integration with a wide range of third-party tools, including email marketing services, CRMs, and analytics platforms
- Collaboration and team management features
- AMP (Accelerated Mobile Pages) support for faster mobile performance
- Dynamic text replacement for personalized messaging
- AdMap for aligning ads with landing pages
- GDPR compliance features for European users
Instapage Pros & Cons
Pros:
- Easy to use drag-and-drop editor
- Wide range of customizable templates
- Comprehensive integration options
- Collaboration and team management features
- AMP support for faster mobile performance
Cons:
- Relatively high pricing compared to some other landing page builders
- Limited customization options outside of the drag-and-drop editor
- Steep learning curve for advanced features like dynamic text replacement and AdMap
Instapage Pricing
Instapage offers three pricing tiers:
- Business ($199/month): Includes up to 30 published landing pages, A/B testing, conversion analytics, and more.
- Custom (custom pricing): Includes all Business features, plus custom integrations and support, as well as access to a dedicated launch specialist.
- Enterprise (custom pricing): Includes all Custom features, plus advanced security and compliance features, onboarding and training, and more.
- Instapage also offers a 14-day free trial for new users.
GetResponse
GetResponse is a powerful marketing platform that offers a suite of tools to help businesses grow their customer base and drive conversions. One of the standout features of this platform is its landing page builder, which allows users to create beautiful, high-converting landing pages quickly and easily. With a user-friendly interface and a range of customization options, GetResponse is a popular choice for businesses of all sizes.
Features of GetResponse
GetResponse’s landing page builder includes a range of features designed to help users create effective landing pages that convert. Some of the key features of this tool include:
- Drag-and-drop editor: GetResponse’s landing page builder features a simple drag-and-drop editor, which allows users to easily add and arrange elements on their pages.
- Pre-designed templates: The platform includes a range of pre-designed templates to choose from, which can be customized to suit your brand and message.
- Mobile responsive: All of the templates available in GetResponse’s landing page builder are mobile responsive, ensuring that your pages will look great on any device.
- A/B testing: The platform includes built-in A/B testing functionality, which allows users to test different versions of their landing pages to see which one performs best.
- Integrations: GetResponse integrates with a range of other marketing tools, including email marketing software, CRM systems, and more.
GetResponse Pros & Cons
Pros:
- Easy to use: GetResponse’s landing page builder is user-friendly and straightforward, making it easy to create great-looking pages even if you have no design experience.
- Pre-designed templates: With a range of pre-designed templates available, you can create a professional-looking landing page quickly and easily.
- A/B testing: Built-in A/B testing functionality allows you to optimize your landing pages for better performance.
- Mobile responsive: All templates available are mobile-responsive, ensuring that your landing pages look great on any device.
Cons:
- Limited customization: While there is a range of customization options available, some users may find that they are somewhat limited in terms of the design elements they can add to their pages.
- No free plan: Unlike some other landing page builders, GetResponse doesn’t offer a free plan, which could be a drawback for some users.
GetResponse Pricing
GetResponse offers a range of pricing plans to suit businesses of all sizes. The pricing is based on the number of contacts in your list. Here are the pricing details for the landing page builder:
- Basic: Starting at $15/month (up to 1,000 contacts), includes landing pages, email marketing, automation templates, and more.
- Plus: Starting at $49/month (up to 1,000 contacts), includes all Basic features plus webinars, contact scoring & tagging, and more.
- Professional: Starting at $99/month (up to 1,000 contacts), includes all Plus features plus on-demand webinars, web push notifications, and more.
- Max: Custom pricing, includes all Professional features plus transactional emails, deliverability consulting, and more.
Overall, GetResponse is a powerful and easy-to-use landing page builder that offers a range of useful features. With its mobile-responsive templates, built-in A/B testing, and seamless integrations, it’s a great choice for businesses looking to drive conversions through effective landing pages.
OptimizePress
OptimizePress is a popular page builder that has been around since 2010. It’s a WordPress plugin that allows you to create beautiful landing pages, sales pages, and membership portals with ease.
OptimizePress is perfect for entrepreneurs, marketers, and small business owners who want to create high-converting pages without any coding or design skills.
OptimizePress comes with a drag-and-drop interface, which makes it easy to create and customize your pages. It also offers a wide range of templates and elements, which means you don’t have to start from scratch. Whether you’re looking to create a simple landing page or a complex membership portal, OptimizePress has you covered.
Features of OptimizePress
- Drag-and-drop page builder: OptimizePress comes with a powerful drag-and-drop page builder that makes it easy to create and customize your pages.
- Templates: OptimizePress offers a wide range of templates for landing pages, sales pages, and membership portals.
- Membership portal: OptimizePress allows you to create a membership portal with ease. You can create unlimited membership levels, drip content, and protect your pages with passwords.
- A/B testing: OptimizePress comes with a built-in A/B testing feature that allows you to test different versions of your pages to see which one converts better.
- Mobile responsive: All pages created with OptimizePress are mobile responsive, which means they look great on all devices.
- Integrations: OptimizePress integrates with a wide range of third-party tools, including email marketing services, payment gateways, and membership plugins.
OptimizePress Pros & Cons
Pros:
- Easy to use: OptimizePress is very user-friendly, even if you have no experience in design or coding.
- Flexible: OptimizePress is flexible enough to create landing pages, sales pages, and membership portals.
- A/B testing: The built-in A/B testing feature is a great way to optimize your pages for conversions.
- Integrations: OptimizePress integrates with a wide range of third-party tools, making it easy to connect with your existing systems.
Cons:
- Limited design options: While the templates are great, you may find that the design options are somewhat limited compared to other page builders.
- Not standalone: OptimizePress is a WordPress plugin, which means you need a WordPress site to use it.
OptimizePress Pricing
- OptimizePress offers three pricing plans:
- Core: $99/year, which includes access to all templates and elements, unlimited pages, and one year of support and updates.
- Publisher: $149/year, which includes everything in the Core plan, plus A/B testing, priority support, and access to the OptimizeU library.
- Pro: $249/year, which includes everything in the Publisher plan, plus the ability to install OptimizePress on up to five websites, and access to the OptimizeFunnels and OptimizeLeads tools.
- OptimizePress also offers a 30-day money-back guarantee, so you can try it risk-free.
Systeme.io
Systeme.io is an all-in-one marketing platform that offers various features, including a landing page builder. The platform is designed for small businesses, entrepreneurs, and digital marketers who need an efficient way to create, manage, and automate their marketing campaigns.
The company was founded by Aurelien Amacker in 2017 and is based in France. Systeme.io offers an easy-to-use interface that allows users to create professional-looking landing pages without the need for any technical skills.
Features of Systeme.io
Systeme.io provides various features that help users create and optimize landing pages. Some of the features include:
- Drag-and-drop landing page builder
- Customizable templates
- A/B testing
- Email marketing automation
- Sales funnel creation
- Affiliate management
- Membership site creation
- Webinar creation and management
- CRM and automation
With Systeme.io, users can create landing pages, opt-in forms, and thank-you pages that are fully customizable. The drag-and-drop builder makes it easy to create pages quickly without any coding knowledge.
The platform also offers A/B testing to help users determine which version of their landing page performs better. Users can create multiple versions of a page and test them to see which one converts better.
Systeme.io also provides email marketing automation, which includes automated email campaigns, list segmentation, and drip campaigns. This feature helps users automate their email marketing efforts and increase conversions.
The sales funnel creation feature allows users to create a complete sales funnel with landing pages, upsell pages, and thank-you pages. The platform also offers affiliate management, which helps users manage their affiliate programs and track their affiliates’ performance.
Additionally, Systeme.io provides membership site creation, which allows users to create a membership site and manage subscriptions. Users can also create webinars and automate their webinar process with Systeme.io.
The platform also includes a CRM and automation feature, which helps users manage their contacts and automate their marketing processes.
Systeme.io Pros & Cons
Pros:
- All-in-one marketing platform
- Easy-to-use interface
- Drag-and-drop landing page builder
- Customizable templates
- A/B testing
- Email marketing automation
- Sales funnel creation
- Affiliate management
- Membership site creation
- Webinar creation and management
- CRM and automation
Cons:
- Limited customization options
- Limited integrations compared to other platforms
- Limited support options
Systeme.io Pricing
Systeme.io offers three pricing plans: Startup, Webinar, and Enterprise. The Startup plan starts at $27 per month and includes up to 5,000 contacts, unlimited emails, and all features except for webinars. The Webinar plan starts at $47 per month and includes all features plus webinars for up to 100 attendees. The Enterprise plan starts at $97 per month and includes all features plus webinars for up to 500 attendees. The platform also offers a 14-day free trial.
Thrive Optimize
Thrive Optimize is a landing page builder that is focused on creating conversion-optimized pages for WordPress websites. It is a plugin that can be integrated into your existing WordPress site to create landing pages, A/B test pages, and track conversions. The plugin was developed by Thrive Themes, which is known for creating a range of conversion-focused tools for WordPress.
Features of Thrive Optimize
Thrive Optimize offers a range of features that are designed to help you create high-converting landing pages, including:
- A/B testing: Thrive Optimize allows you to easily create A/B tests of your landing pages to see which design, copy, or layout elements work best for your audience.
- Conversion tracking: The plugin includes advanced conversion tracking, allowing you to see which variations of your landing page are generating the most leads or sales.
- Easy-to-use interface: The Thrive Optimize interface is intuitive and easy to use, even if you don’t have any design or coding experience.
- Pre-built landing page templates: The plugin comes with a range of pre-built landing page templates that you can customize to match your brand and messaging.
- Drag-and-drop editor: Thrive Optimize’s drag-and-drop editor allows you to easily create and customize landing pages, without needing to write any code.
- Customizable elements: The plugin allows you to customize every element of your landing pages, from the headline and body text to the call-to-action (CTA) button.
Thrive Optimize Pros & Cons
Like any landing page builder, Thrive Optimize has its advantages and disadvantages. Here are some of the pros and cons of using this plugin:
Pros:
- Trive Optimize is a powerful A/B testing tool that can help you optimize your landing pages for higher conversions.
- The plugin is easy to use, even for beginners and comes with pre-built templates that can be customized to match your brand.
- Thrive Optimize offers advanced conversion tracking, so you can see which landing pages are generating the most leads or sales.
- The plugin is affordable, especially when compared to some of the other landing page builders on the market.
Cons:
- Thrive Optimize is only available as a plugin for WordPress websites, so if you don’t have a WordPress site, you won’t be able to use this tool.
- While the plugin is relatively easy to use, it does have a steeper learning curve than some of the other landing page builders on the market.
- Thrive Optimize is not a standalone tool and requires you to have other Thrive Themes plugins installed in order to access all of its features.
Thrive Optimize Pricing
Thrive Optimize is available as a standalone plugin or as part of the Thrive Themes membership, which gives you access to a range of other conversion-focused tools for WordPress. The standalone plugin starts at $67 for a single site license, while the full Thrive Themes membership starts at $19/month (billed annually).
ClickFunnels
ClickFunnels is a popular sales funnel builder designed to help businesses create effective and high-converting sales funnels. With ClickFunnels, businesses can create complete sales funnels for their products and services, from lead generation to conversion and beyond. ClickFunnels is an all-in-one solution that provides everything businesses need to create effective funnels and boost their online sales.
Features of ClickFunnels
ClickFunnels comes with a range of features that make it a popular choice for businesses of all sizes. Some of the key features of ClickFunnels include:
- Sales funnel builder: ClickFunnels provides a drag-and-drop sales funnel builder that allows businesses to easily create sales funnels for their products and services.
- A/B testing: ClickFunnels offers A/B testing functionality that allows businesses to test different versions of their funnels to see which one performs better.
- Integration with payment gateways: ClickFunnels integrates with a range of payment gateways, including Stripe and PayPal, allowing businesses to easily process payments for their products and services.
- Email marketing: ClickFunnels offers email marketing functionality that allows businesses to send targeted email campaigns to their subscribers.
- Affiliate management: ClickFunnels provides an affiliate management system that allows businesses to easily manage their affiliate program.
- Membership sites: ClickFunnels allows businesses to create membership sites that provide exclusive content to subscribers.
ClickFunnels Pros & Cons
Pros:
- Easy to use, even for beginners
- A comprehensive range of features
- A/B testing functionality
- Great for creating high-converting sales funnels
- Provides a range of templates to get started
Cons:
- Expensive, especially for smaller businesses
- Steep learning curve for more advanced features
- Limited customization options
ClickFunnels Pricing
ClickFunnels offers two pricing plans:
- Basic plan: $97 per month
- Platinum plan: $297 per month
Both plans come with a 14-day free trial.
ConvertKit
ConvertKit is an email marketing platform that allows creators to connect with their audiences, grow their businesses, and make a living online. The platform was founded in 2013 by Nathan Barry and has since become a popular choice for bloggers, podcasters, and other content creators who are looking to build and manage their email lists.
Features of ConvertKit
ConvertKit offers a range of features to help creators grow and manage their email lists, engage with their audiences, and automate their email marketing campaigns. Some of the key features of ConvertKit include:
- Landing pages and forms: Create custom landing pages and opt-in forms to capture email addresses and grow your email list.
- Email automation: Automate your email marketing campaigns and send targeted messages to your subscribers based on their actions and interests.
- Integrations: Connect ConvertKit with other tools and platforms you use, such as WordPress, Shopify, or Leadpages.
- Subscriber management: Segment your email list based on subscriber activity, interests, or other criteria to send more personalized and relevant messages.
- Reporting and analytics: Track the performance of your email marketing campaigns, including open rates, click-through rates, and other metrics.
ConvertKit Pros & Cons
Pros:
- Easy to use and intuitive interface
- Designed specifically for bloggers and content creators
- Offers advanced features for email automation and subscriber management
- Integrates with a wide range of other tools and platforms
- Provides extensive documentation and customer support
Cons:
- Limited design options for landing pages and forms
- Some users may find the pricing to be higher than other email marketing platforms
- Fewer advanced features compared to other email marketing platforms
ConvertKit Pricing
ConvertKit offers a range of pricing plans based on the number of subscribers on your email list. The pricing plans start at $29/month for up to 1,000 subscribers and go up to $79/month for up to 5,000 subscribers. There is also an option for custom pricing for larger lists.
Sendinblue
Sendinblue is a complete digital marketing platform that offers a wide range of tools for businesses of all sizes. This platform provides a user-friendly interface to help users create and manage email campaigns, SMS campaigns, chatbots, and landing pages.
Sendinblue’s landing page builder is designed to help users create professional-looking and high-converting landing pages in a matter of minutes. With its drag-and-drop editor, users can easily customize the layout, design, and content of their landing pages to fit their branding and business needs.
Features of Sendinblue
Some of the key features of Sendinblue’s landing page builder include:
- Drag-and-drop editor: Sendinblue’s drag-and-drop editor allows users to easily add and remove elements on their landing pages, such as images, text, and forms.
- Responsive design: All landing pages created with Sendinblue are optimized for mobile and tablet devices, ensuring a seamless user experience across all devices.
- A/B testing: With Sendinblue, users can test different versions of their landing pages to see which one performs better and make data-driven decisions to improve conversions.
- Integration: Sendinblue integrates with a wide range of marketing tools, including Google Analytics, Facebook Ads, and Salesforce make it easy for users to manage all their marketing campaigns in one place.
Sendinblue Pros & Cons
Pros:
- Affordable pricing: Sendinblue offers a free plan that includes many features, as well as paid plans that are very affordable compared to other platforms.
- User-friendly interface: Sendinblue’s landing page builder is very easy to use, even for beginners.
- A/B testing: Sendinblue’s A/B testing feature allows users to optimize their landing pages for better conversions.
- Responsive design: All landing pages created with Sendinblue are optimized for mobile and tablet devices, ensuring a seamless user experience across all devices.
Cons:
- Limited customization options: Some users might find that Sendinblue’s landing page builder doesn’t offer as many customization options as other platforms.
- No templates: Sendinblue doesn’t provide many pre-designed templates, so users will need to design their pages from scratch.
Sendinblue Pricing
Sendinblue offers a free plan that includes up to 300 emails per day, as well as paid plans starting at $25 per month. The paid plans include additional features, such as A/B testing, chat support, and more.
Lander
Lander is a landing page builder that offers easy customization and integration with a wide variety of tools. Its drag-and-drop interface makes it simple to create a professional-looking landing page, even if you have no coding experience. Lander also provides a range of conversion tools to help optimize your page and track its performance.
Features of Lander:
Lander offers a range of features to help you create and optimize your landing page. Some of its key features include:
Customizable templates: Choose from a library of pre-designed templates, or create your own from scratch.
Easy customization: Use Lander’s drag-and-drop interface to easily add text, images, and other elements to your landing page.
A/B testing: Test different versions of your landing page to see which one performs best.
Analytics and reporting: Track your page’s performance with detailed analytics and reporting
tools.
Integrations: Lander integrates with a range of third-party tools, including email marketing
platforms, CRMs, and more.
Lander Pros & Cons:
Pros:
Easy to use drag-and-drop interface
Wide range of integrations
A/B testing and analytics tools included
Customizable templates for a professional look
Cons:
Limited customization options beyond the drag-and-drop interface
Some users may find the pricing to be higher than other landing page builders
Lander Pricing:
Lander offers a range of pricing plans to suit different needs. The plans are as follows:
Basic: $16/month (billed annually) for up to 3,000 visitors/month and 100 landing pages
Professional: $83/month (billed annually) for up to 25,000 visitors/month and unlimited landing pages
Advanced: Custom pricing for up to 50,000 visitors/month and unlimited landing pages
Lander also offers a 14-day free trial so you can try the platform before committing to a paid plan.
ActiveCampaign
ActiveCampaign is primarily an email marketing and automation platform, but it also offers landing page building capabilities to create and optimize landing pages for your campaigns. With ActiveCampaign, you can create professional landing pages that are mobile-friendly and designed to convert, all without needing any design or coding experience.
Features of ActiveCampaign:
ActiveCampaign offers a range of features for creating landing pages, including:
Drag-and-drop builder: Create custom landing pages by dragging and dropping various elements like forms, text, images, and videos.
Responsive design: All landing pages are automatically optimized for mobile devices and other screen sizes.
Customizable templates: Choose from a library of customizable templates or create your own
design from scratch.
Conditional content: Personalize your landing pages with dynamic content that changes based on the viewer’s interests or behaviors.
A/B testing: Test different versions of your landing pages to optimize your conversion rates.
Integrations: Connect with other marketing tools like Google Analytics, Zapier, and more to
streamline your marketing workflows.
ActiveCampaign Pros & Cons:
Pros:
ActiveCampaign has a robust set of features beyond just landing page building, including email marketing, marketing automation, CRM, and more.
The platform offers advanced marketing automation capabilities, allowing you to create
personalized campaigns based on customer behavior and interactions.
ActiveCampaign offers a range of integrations with popular marketing tools and services.
Cons:
Compared to some of the other landing page builders on this list, ActiveCampaign’s landing page builder may not be as feature-rich or customizable.
The pricing can be more expensive than other landing page builders.
ActiveCampaign Pricing
ActiveCampaign offers a variety of pricing plans depending on your needs, starting at $9/month for the Lite plan and going up to $229/month for the Enterprise plan. The landing page builder is included in all plans, but some features are limited to higher-tier plans. A free trial is also available.
Moosend
Moosend is an email marketing and marketing automation platform that also provides users with a powerful landing page builder. With its intuitive drag-and-drop interface, users can easily create high-converting landing pages that can be seamlessly integrated into their marketing campaigns.
The platform is designed for businesses of all sizes and provides users with a range of features and tools to help streamline their marketing efforts. In addition to its landing page builder, Moosend also offers email marketing, marketing automation, and a range of other features to help businesses engage their customers and drive conversions.
Features of Moosend
Some of the key features of Moosend’s landing page builder include:
Drag-and-drop interface: Moosend’s landing page builder makes it easy for users to create
custom landing pages using an intuitive drag-and-drop interface. Users can choose from a range of pre-designed templates or create their own custom designs from scratch.
Integration with email marketing: With Moosend, users can easily integrate their landing pages with their email marketing campaigns to deliver a seamless customer experience.
A/B testing: Moosend’s landing page builder includes A/B testing features that allow users to
test different variations of their landing pages to optimize their conversion rates.
Advanced analytics: The platform provides users with advanced analytics and reporting features that allow them to track the performance of their landing pages and optimize their marketing campaigns.
Moosend Pros & Cons
Pros:
User-friendly drag-and-drop interface for easy page creation.
Integration with an email marketing platform for seamless customer experience.
A/B testing features to optimize conversion rates.
Advanced analytics and reporting tools for monitoring page performance.
Affordable pricing plans for businesses of all sizes.
Cons:
Limited design customization options compared to some other landing page builders.
Not as many pre-designed templates are available as on some other platforms.
Moosend Pricing
Moosend offers several pricing plans to suit the needs of businesses of all sizes, including a free plan for users who want to try out the platform before committing to a paid plan. Paid plans start at $8 per month for the Basic plan, which includes features such as email marketing, marketing automation, and landing pages. More advanced plans, such as the Pro and Enterprise plans, offer additional features and higher limits on contacts and emails.
Why LeadPages is my first choice
Leadpages is a powerful and user-friendly lead generation tool that offers a wide range of features and functionalities to help businesses create high-converting landing pages and lead generation campaigns. Here are a few reasons why I think Leadpages is the best choice for businesses looking to create effective lead pages:
First, Leadpages offers a variety of pre-designed templates that can be customized to fit the needs of any business. These templates are designed to be high-converting, which means that they are optimized to capture leads and drive conversions. In addition, Leadpages offers an easy-to-use drag-and-drop builder, making it simple to create a custom landing page that meets the specific needs of your business.
Second, Leadpages offers a range of features that help businesses capture and nurture leads. For example, Leadpages integrates with a variety of marketing automation tools, such as Mailchimp and Hubspot, making it easy to capture and manage leads. Additionally, Leadpages offers features like pop-ups and countdown timers, which can be used to increase conversions and urgency.
Third, Leadpages is an affordable option for businesses of all sizes. The platform offers a range of pricing plans, including a free plan, that makes it accessible to businesses with different budgets.
In summary, Leadpages is my first choice as a lead page builder because it offers an easy-to-use
platform, high-converting templates, and a range of features that help businesses capture and nurture leads. Additionally, it is an affordable option that is accessible to businesses of all sizes.
Final Thoughts
There are numerous lead page builders available on the market today, each with its own unique set of features, pricing, and pros and cons. Choosing the right one for your business ultimately depends on your specific needs and budget.
When evaluating a lead page builder, it’s important to consider factors such as ease of use,
customizability, integration with other tools, and the availability of templates and pre-built elements. Additionally, pricing and support options should be taken into account.
Regardless of which lead page builder you choose, it’s important to keep in mind that the ultimate goal is to create high-converting landing pages and sales funnels that help you achieve your business objectives. This means creating pages that are visually appealing, engaging, and optimized for conversions.
Overall, with the right lead page builder, you can streamline your marketing efforts, improve your conversion rates, and grow your business. So take the time to evaluate your options, choose the one that best fits your needs, and start creating powerful landing pages and sales funnels today.
FAQs
What is a Landing Page Builder?
A landing page builder is a software tool or service that helps businesses create web pages specifically designed to convert visitors into leads or customers. These landing pages are typically used in marketing campaigns, where the goal is to drive traffic to a specific offer or product.
Landing page builders allow users to easily create landing pages without needing any coding knowledge. They provide a user-friendly interface with drag-and-drop functionality, pre-designed templates, and customizable elements to create a visually appealing and effective landing page.
Some landing page builders also offer features such as A/B testing, which allows users to test different versions of their landing page to see which one performs better. They also often integrate with email marketing software, CRM tools, and other marketing automation platforms to help businesses streamline their marketing processes.
What is the easiest Landing Page Builder?
The answer to this question can vary depending on a person’s individual experience and skill level with website design and development. However, many landing page builders are designed to be easy-to-use and user-friendly, even for those with no prior experience in website development.
Some of the easiest landing page builders available include:
Wix: Wix offers an easy-to-use drag-and-drop website builder that makes it simple to create
landing pages without any coding skills.
Squarespace: Squarespace is another drag-and-drop website builder that allows users to create beautiful landing pages using a variety of customizable templates.
Leadpages: Leadpages is a landing page builder specifically designed for marketers, with a user-friendly interface that allows you to easily create and publish landing pages in minutes.
Unbounce: Unbounce offers a user-friendly drag-and-drop landing page builder that makes it
easy to create landing pages and A/B test them to optimize for conversions.
Ultimately, the easiest landing page builder for you will depend on your individual needs and
preferences. It’s worth trying out a few different options to see which one is the most intuitive and easy-to-use for you.
Do Landing Pages Improve SEO?
Landing pages can indirectly improve SEO, but their primary purpose is to improve conversions rather than search engine rankings.
When you create a targeted landing page for a specific campaign, you can use keywords and other on-page optimization techniques to make it more relevant to the search query and increase its relevance score for the targeted keyword. This, in turn, can lead to higher click-through rates and conversion rates, as visitors are more likely to find what they’re looking for on the page and take the desired action.
Additionally, landing pages that offer high-quality content and a good user experience can improve user engagement metrics such as bounce rate, time on page, and pages per session. These metrics are indirect ranking factors that can help improve your overall website’s search engine performance.
However, it’s important to remember that landing pages alone won’t guarantee high search engine rankings. To rank well in search results, you need a comprehensive SEO strategy that includes technical optimization, on-page optimization, content marketing, link building, and other important factors.
How do I choose a landing page builder?
When choosing a landing page builder, there are a few key factors to consider. Here are some tips to help you make the right choice:
- Features: Look for a landing page builder that offers the features you need. Make a list of the
features you require, such as A/B testing, integration with your email marketing tool, or the
ability to create pop-ups, and compare them across different builders. - Ease of use: A good landing page builder should be easy to use and not require technical
expertise. Look for a builder with a user-friendly interface, drag-and-drop functionality, and pre-designed templates that can be customized to suit your needs. - Integration: Check if the landing page builder can integrate with other tools you use, such as
your email marketing platform, CRM, or social media. Integration can help streamline your
workflow and make it easier to manage your campaigns. - Support: Make sure the landing page builder offers good customer support. Look for builders
that offer multiple channels of support, such as email, chat, or phone, and check if they have a
knowledge base or help center that you can refer to for troubleshooting. - Pricing: Pricing is an important consideration when choosing a landing page builder. Look for a
builder that offers a plan that suits your needs and budget. Also, be aware of any hidden costs
or limitations in the plan, such as restrictions on the number of pages or the number of visitors
you can have.
By taking these factors into account, you can find a landing page builder that will help you create high-converting landing pages that generate leads and drive business growth.
What is The Most Expensive Landing Page Builder?
The cost of landing page builders can vary greatly, depending on the features and functionality offered. Some landing page builders are more expensive than others because they offer more advanced features and capabilities.
However, in general, some of the more premium and feature-rich landing page builders tend to be more expensive. For example, ClickFunnels, which is one of the most popular landing page builders, can be quite expensive, with plans ranging from $97 to $297 per month. Other premium landing page builders include Leadpages, Unbounce, and Instapage, which can also have higher price points depending on the plan and features selected.
That being said, it’s important to consider the features you need and the size of your business when selecting a landing page builder. If you’re a small business just starting out, a more affordable landing page builder such as Wix or Squarespace may be a good fit. On the other hand, if you’re a larger business with more advanced needs, a more expensive landing page builder may be worth the investment. Ultimately, the most expensive landing page builder will depend on your specific needs and the features that are most important to your business.
What is The Best Landing Page Builder for WordPress?
There are several landing page builders that are suitable for use with WordPress, but one of the most popular and highly recommended options is Elementor. Elementor is a drag-and-drop page builder that offers an intuitive and user-friendly interface for building custom landing pages.
Elementor offers a wide range of features that make it a great option for creating landing pages, including customizable templates, a library of pre-designed blocks and widgets, and a visual editor that lets you see your changes in real-time. It also offers advanced design options, such as custom CSS and responsive design settings, that give you complete control over the look and feel of your landing pages.
One of the key benefits of using Elementor for landing pages is that it integrates seamlessly with WordPress, so you can easily create and manage your landing pages within your existing website. This also means that you can take advantage of WordPress’s powerful SEO features to optimize your landing pages for search engines.
Another advantage of Elementor is its affordability. While some landing page builders can be quite expensive, Elementor offers a range of affordable pricing plans, including a free version that still offers many of its key features. Plus, it offers a 30-day money-back guarantee on its paid plans, so you can try it out risk-free.