Search Engine Optimization (SEO)

SEO and PPC

Why Using SEO and PPC Together Is Better for Your Business

Two powerful tools that often come into play in this quest are Search Engine Optimization (SEO) and Pay-Per-Click (PPC) advertising. While both SEO and PPC have their unique advantages, combining them can lead to a synergistic effect that propels your business to new heights. In this article, we’ll explore why using SEO and PPC together …

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SEMrush vs Ahrefs Comparison

Semrush vs Ahrefs Comparison: Which SEO Toolkit to Choose in 2021?

To date, I have already published two comprehensive guides on SEMrush and Ahrefs. So when you have a choice, which SEO toolkit to choose? Rather comparable in terms of price and functionality, it is normal to hesitate between the two … It’s time to confront these SEO behemoths to find out which one is the …

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Free Guest Posting Sites List

Free Guest Posting Sites Lists: 400+ Verified Sites

To “guest blog” means contributing content to another blogger’s Site. It’s an excellent strategy for gaining exposure and making connections. Blogs see an increase in readership after inviting guest bloggers to post. What is Guest Posting? Simply put, guest posting for Free Guest Posting Sites involves penning content for another person’s website in exchange for …

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Things You Need To Succeed In SEO Business

Things You Need To Succeed In SEO Business

With the internet becoming the prime selling channel today, no business can survive and thrive without a robust online presence. But it requires more than a great-looking website to build it. Visibility is the key to ensuring that clients can recognize the website amid a crowd of similar ones. Customers will likely land on the …

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Mobile SEO – How to Optimize your Website for Mobile

With the increase in mobile usage, it’s more important than ever to ensure that your website is optimized for mobile users. That way, you can ensure that customers can find your site on their smartphones or tablet and that they will have the best experience while they’re there. Google has already cleared that websites that …

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Protect Your Blog

10 Ways To Protect Your Blog From Hackers

Blogging is currently the trend, and you’re likely to find one for just about any topic or niche. Once you create a blog on something you’re passionate about, it’s the content you should prioritize and the security to save you any inconvenience down the road.  As cybersecurity threats continue to increase over the years, prioritizing …

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What is Niche Market

What is a niche market and how to define it? [step by step]

A niche market is a group of consumers with specific needs not yet met by any product or service. While a market segment is a broader group, the niche represents an even smaller share among these people and has not yet been explored by any company. If you work in commerce, you’ve probably heard about …

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Local SEO Tips

7 Valuable Local SEO Tips to Grow Your Business

Most people who conduct an online search have a local store or establishment in mind when they set out to make a purchase. Local search engine optimization allows you to direct your marketing efforts to a more qualified audience. Eighty-eight percent of local searchers make contact with the business within a single day of conducting …

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Black Hat SEO

What is Black Hat SEO: 10 black hat techniques you should avoid

When Google emerged in the late 1990s, the sites best positioned on the results page were there for their keywords and also for links pointing to them. Some developers quickly identified SEO “ways” to trick the tools and position their sites at the top of the results. These techniques are known as black hat SEO, …

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Google Ranking Factors

Top 200 Google ranking factors

* Note: this post was highly based on this backlinko list:  https://backlinko.com/google-ranking-factors If you work in digital marketing, you’ve certainly wondered how Google determines the placement of sites in search results. We already know that it is through an algorithm that tries to present the best results to the user who performs a search. But …

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Index Backlinks

Top 7 Ways to Index Backlinks Faster in Google

Growing your website is never an easy task even if your content is relevant, links are working, and even you are building hundreds of backlinks a day. The common mistake everyone makes is not getting index backlinks for your site. Indexing the backlinks is more important than creating backlinks. Non-indexed backlinks don’t add value to …

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